Making Radio PDF
By:Steve Ahern
Published on 2011-03-01 by Allen & Unwin
'The distilled wisdom and passion of top practitioners makes this an invaluable guide to making radio in Australia.' - Siobhan McHugh, award-winning radio feature producer and lecturer, University of Wollongong 'a very useful hands-on guide to radio production in Australia' - Gail Phillips, Associate Professor of Journalism, Murdoch University 'Making Radio has been a core text for all our radio courses since it was written. It covers everything form the basics you need to know when you begin your radio career, to high level skills required for career advancement.' - Kim Becherand, AFTRS Radio Division Making radio programs gets into your blood: it's one of the most stimulating jobs in the world, in a fast-moving industry, at the cutting edge of digital technology. Making Radio is a practical guide for anyone who wants to learn how to make good radio in the era of Radio 2.0. It examines the key roles in radio: announcing, presenting, research, copywriting, producing, marketing and promotions. It also outlines what is involved in creating different types of radio programs: news and current affairs, music, talkback, comedy and WC features, as well as legal and regulatory constraints. With contributions from industry experts, the third edition reflects the impact of digital radio, including multi-platform delivery, listener databases, social media and online marketing. It also examines how radio stations have reinvented their business models to accommodate the rapid changes in communications and listener expectations.
This Book was ranked at 10 by Google Books for keyword Australia History Guide.
Book ID of Making Radio's Books is __t7m2GAiscC, Book which was written bySteve Ahernhave ETAG "+JzLUokFHKA"
Book which was published by Allen & Unwin since 2011-03-01 have ISBNs, ISBN 13 Code is 9781742692562 and ISBN 10 Code is 1742692567
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Book which have "384 Pages" is Printed at BOOK under CategoryPerforming Arts
Book was written in en
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